Small Business Learn Hub Archives – LYF Solutions
How digital attribution works?

How digital attribution works?

Have you heard about the term attribution? In digital marketing, it can be a real challenge. Attribution is about connecting website events or sales with your marketing activities or channels. It’s a set of rules which define or credit a conversion or action to your marketing efforts. So it may

What is an SSL certificate?

What is an SSL certificate?

Does your website have an SSL certificate? Do you even know what that is? If you don’t have an SSL certificate it can be compromising your customers, especially if you are selling items or collecting personal data. It can also be affecting your bottom line, consumers are savvy and won’t