FONTAINEBLEAU is no doubt a French word.
The french claim this word because of its origins for the large and scenic forest of Fontainebleau. This destination is a favourite spot for Parisians.
For us, however, it was the inspiration of all things Mediterranean for a Shopify eCommerce project.
The client asked us to create a simple and easy to use website for their unique male swim short range.
You can see the website in action here:
Our work included:
- Setting up the Shopify eCommerce website and its settings
- Keyword research for the male swim shorts range and supplementary keywords for content in the future
- Custom coding the image hover feature that showcases two images to the user
- Adding in an Instagram feed
- Making improvements to the theme for mobile spacing and experience
- Correctly sizing imagery and compressing for the web to reduce load time
- Custom coding to the theme to match the brand identity
- Developing copy that matched the keyword research and audience persona
The result was a website that is easy to use and matches the philosophy of the brand.
With a clear call to action strategy across the site, the business is able to garner the most attention from users, pointing them towards key eCommerce goals.
If you have a Shopify project that you need help with, contact our expert Shopify web design team today.